Jumpstart Your Music Career

Jumpstart Your Music Career
9781435459526
1 October 2011
Course Technology PTR

Jumpstart Your Music CareerJumpstart Your Music Career is for every musician who wants to earn a living—and to sustain a long-term career—making music.

It has never been so easy to have a career in music: the barriers to entry have never been lower, the access to fans—and the ways to find fans—have never been more straightforward, and the options to generate income have never been more plentiful.

So why isn't everyone who makes music a multi-millionaire?

The difference between success and failure—the factor determining whether a musician is able to earn a living making music—is the proactive development of a strategy and the execution of that strategy.

The steps to make a living from your music career are straightforward:

  • Create a range of products (which may include recordings, live shows, and merchandise).
  • Connect with interested people and convert those people into fans—then maintain and strengthen a continuing relationship with your fans.
  • Generate income—directly and indirectly—from your fan base by giving them what they want.
  • Continue to build the fan base as you expand your product range.

The hard part is developing a strategy that's right for you and then executing it.

Jumpstart Your Music Career looks at how you can implement each of those steps to build and sustain a successful career. It is the book that should be on every musician's bookshelf.

This Book Looks Familiar…

You might be thinking that the subject matter of this book looks familiar. And you would be right: this is the second edition of Building a Successful 21st Century Music Career.

So why the change of title? Because so much has changed that it seemed like a new book rather than a second edition. If you've got the first edition, then it's well worth checking out this new book.

Where to get the book

Jumpstart Your Music Career is available from leading book retailers including Amazon and the iBookstore: